Protecting, Promoting and Enhancing Community Newspapers Since 1885
The National Newspaper Association monitors, evaluates and analyzes trends affecting the community newspaper industry through various forms of research.
Sep 13, 2023
Here, Metro shares some ideas to help your local advertisers get a piece of that fall holiday pie.
Mar 1, 2023
This particular focus group was a little different than most. The paper had gathered 15 seniors — the minimum age requirement was 60 — to spend three hours discussing recent issues of the newspaper ...
Mar 1, 2023
"In one small consolation, Americans had more trust in local news.” ... It wasn’t a small consolation for people in local news, but it also had some warnings and offered the basis for ...
Dec 1, 2022
"For the first time, more than one in five rural Americans is over the age of 65," reports Chuck Abbott of Successful Farming,citing a report from the Department of Agriculture report. “Rural America ...
Oct 1, 2022
Households in the U.S received 104.2 billion pieces of mail last year, but sent out only 7.1 billion pieces, according to the recently released Household Mail Study by the U.S. Postal Service.
Aug 10, 2022
Wednesday, Aug 10, 2022, 12:30 p.m. ET/11:30 a.m. CT/10:30 a.m. MT/9:30 a.m. PT (U.S. and Canada) — learn about the modern media buyer’s mentality and journey; how to retool and reskill ...
Jun 23, 2022
The last several years of Freedom Forum surveys show that Americans value our First Amendment freedoms but have questions about how they work in today’s world. The latest survey shows concerns and ...
Apr 20, 2022
The 2022 readership survey had good findings for staffs of community newspapers. House ads — designed by Tatiana Ryland of the Watonga (Oklahoma) Republican — ...
Mar 28, 2022
In monitoring current events and political updates, community newspapers continue to grow in trustworthiness (7.38/10) and newspaper readers are voters (96%), Susquehanna Polling and Research Inc. found ...