National Newspaper Association Foundation
Promoting news literacy, protecting the First Amendment
and enhancing the capabilities of community newspapers
Great Ideas
NNA’s best and brightest publishers have made the Great Idea Exchange session of the Annual Convention a huge hit for more than a decade. These terrific success stories, along with other great ideas we find throughout the year, are available to NNA members 24/7. And, members are encouraged to submit and share their great ideas at any time to grow this valuable resource.
NNA Director of Creative Resources Robert M. Williams Jr. is available for consultation on how to create more revenue, help you deal with inevitable newspaper issues or be a sympathetic ear for NNA members looking for an experienced publisher to listen. Email him at robert@nna.org or call (912) 281-5438 from 10 a.m -3 p.m. ET, Monday-Friday.
Are you offering customers enough creative options?
Apr 1, 2025
If you want an example to follow for out-of-the-box thinking, take a look just across the state line in the small Florida town of Macclenny. There you’ll find a not-yet veteran newspaper publisher ...
‘Elf magic' can be a great tool to boost your holiday ad sales
Apr 1, 2025
Being creative is a vital key to boosting your local ad sales revenue! And Deborah Farmer, ad sales manager for the Adel News Tribune in Adel, Georgia, has two extraordinary, innovative ideas that have ...
Are you searching for the new sales opportunities hiding in your market?
Feb 1, 2025
One of the secrets to building more ad revenue is hiding in plain sight right there in your own community.
Offer your advertisers many ways to reach potential customers
Jan 1, 2025
Paul Keane, editor and publisher of the Wayne County News in Waynesboro, Mississippi, has a reputation for creative and innovative thinking when it comes to newspaper advertising ideas. Whether it’s ...
The most powerful photos show the people we love
Dec 1, 2024
A story I hope you'll read before the holidays arrive
Georgia paper scores a rarity with $100k+ ad buy
Nov 1, 2024
Davis’ paper is the Monroe County Reporter, a 5,000 circulation weekly in Forsyth, Georgia, a county of roughly 30,000 where Donald Trump has won big in the past and is expected to again.
The best ad ideas are the simplest
Oct 1, 2024
I can see a continuing ad series springing off from this special section to satisfy the desire of the community to know more and read more!
It’s our job to remind communities of the gratitude we owe
Aug 1, 2024
An old friend in central Kentucky called [recently] to ask for a copy of a special section we published to salute our community’s first responders.
Cute, adorable faces are an easy sell in most communities
Jul 1, 2024
"At The Walton Tribune (in Monroe, Georgia), we have been producing "The Cutest Calendar Ever!" since December of 2019, and the average this product does is around $3,000-$4,000 in advertising revenue ...
